I am a journalist and content creator uncovering unique narratives about how people live, work, and prosper. My career has spanned greater China and the United States, including stints as a reporter and editor at the Global Times in Beijing, as a correspondent at Reuters in Taipei, and as an editor at The Economist Intelligence Unit (sister organization to The Economist magazine) in both Hong Kong and San Francisco. In addition to my own freelance work—which has appeared in outlets ranging from the Los Angeles Times to Index on Censorship—I help organizations communicate about meaningful, human topics, from the promise and peril of technological development, to the importance of diversity and inclusion, education and skill-building, and sustainability and climate-change. I have a track record of producing impactful stories and content across industries, regions, and cultures. I am fluent in Mandarin and in my spare time enjoy keeping fit, traveling, and reading fiction in both English and Chinese.


What is thought leadership?

Simply, a form of communication that blends research, journalistic storytelling, and organizational messaging. Literary types tend to cringe at its Orwellian vibe but it is a useful shorthand for a fast-growing and increasingly valuable part of organizations’ marketing arsenal. For a glimpse of my thought-leadership and journalism work, navigate to my “Work” page or check out my full CV, available here.


I’d love to hear from you about how we can work together. Please get in touch using the contact form on this site or find me on social media using the links below.

Michael Ethan Gold